They strive to ensure your event goes perfectly in their venue! 2. If you need additional equipment, catering, or event staff, you can also easily contact the space’s local host for recommendations. You get the picture! Whether you’re launching a clothing line, a lifestyle brand, a cookbook, or an app, make your pop-up shop stand out by renting an unconventional Peerspace venue. This upscale, light-filled event space in Atlanta with room for 50, a kitchen, an outdoor courtyard, a roof deck, and chic furnishings.This funky, wide-open loft space in Chicago with space for 75 people, two kitchens, a lounge, and several different areas for mixing and mingling.This Midtown eclectic industrial venue in NYC with space for 125 guests, a private bar, in-house catering, an A/V system, and tables and chairs.This experimental sound and art space in San Francisco with room for 200, a renowned history, outside catering allowed, and an A/V system.This rainforest-themed event space in Los Angeles with space for 60, a custom-designed open layout, an outdoor lounge, tiki bar, outdoor kitchen, and an A/V system.You can host an event at unique venues, such as: Peerspace makes it easy to set one up by letting you search for venues that can specifically accommodate them. Pop-up shops aren’t a new thing anymore, but they can still draw a crowd if they turn up in an unexpected location. Host a pop-up shop in a Peerspace venue Source: Peerspace From pop-up shops to VR games, we’ve put together a list of 10 creative brand activation ideas that you can bring to life at a festival, convention, or Peerspace rental.

If you’ve been tasked with coming up with brand activation ideas for your company, we’re here to help you out.

A classic brand activation strategy is giving out free samples - as with Ben & Jerry’s famous “Free Cone Day.” But these days, businesses have to come up with more creative ways to engage with their customers to stand out from the crowd. Rather than just raise awareness of your brand, the goal is to spur customers to action by getting them to interact with your product. Brand activation is all about closing the gap between your business and customers.

Need a few unique brand activation ideas that actually get companies noticed? At Peerspace, we understand your position.

Brand activation model